Sneakers pimped: Pharrell, The Strokes and Santogold record track for Converse

Pharrell Williams, The Strokes and Santogold have got together to record a trainer-based eulogy for Converse.

Pop heiress Santogold, who plays DiS’ Great Escape show at Brighton Digital tomorrow evening (May 17), had the following to say to Gigwise on her decision to join the money-spinning shoe-in:

"It's like one of the main ways to get our music heard now and so it's stupid for artists to shy away from that"

The ditty is as yet untitled but Santogold, real name Santi White, assures us it is “such a Pharrell track”.

"Everybody on it does their own separate thing," she says. “And we didn't do it together so it ends up being just this weird long song with sort of everybody with lots of their own personalities separate."