No hoax, it would seem. Radiohead have announced that they shall digitally release their new record In Rainbows in ten days time (October 10) with YOU deciding how much it's worth. A Discbox release of the record follows on December 3. A 'traditional' format release of the record is also scheduled for early 2008.
Posting on Radiohead's official site Jonny Greenwood's message simply says:
Well, the new album is finished, and it's coming out in 10 days;
We've called it In Rainbows.
Love from us all.
Pre-order the record from HERE.
In Rainbows runs as follows:
'All I Need'
'House Of Cards'
'Jigsaw Falling Into Place'
...with the following additional Discbox of material (2xLP, CD, extras (pictured)) featuring:
'Down Is The New Up'
'Up On The Ladder'
'Bangers And Mash'
'4 Minute Warning'