So, they look the look, and talk the talk, but do we like The Like?
Aesthetics and famous fathers aside, essentially….yes. This is a perfectly competent offering of all-girl rock-lite. There are throaty lyrics, a sprinkling of harmonies and a shouty-dancey sing along-if-you-could-make-out-the-words chorus, but…it’s all a bit too slick. The guitars have been robbed of any edge they might have had; the shoutyness of the chorus is more pillow fight than a rallying call of emancipation and the whole sound is overproduced.
What we were promised was a ‘girls doing it on their own terms’ slice of L7 fem-rock. What we got was a toned down piece of Girls Aloud-with-guitars pop.
It hurts me to say it, but what this track really lacks is balls.