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this is going to be part of some terrible "viral" marketing campaign isn't it?
of this meta-marketing attempt
what a time to be alive!
Certainly less uncanny than say, a hologram of Tupac. Hasn't sections of the music industry always manufactured its stars? Now its a clothes shop instead.
so much effort for a pretty niche line I'd imagine. peopel who want to be into real metal bands will most likely be into metal bands.
peopel who want to wear an obscure metal band tshirt will probably think Iron Maiden fit the bill.
all this is very weird.
i once played with a band called HFM which stood for 'heavy fucking metal'. most attempts at metal satire are rubbish compared to things metal bands actually do.
h&m made the fake tshirts, and then someone trolled them by making up the fake bands. which, if we're all honest, is not what anyone thought
this is incredible. The internet is going to have to try very hard to beat this for best troll move this year.
Now, let's post our favourite Finntroll songs in appreciation.