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does anyone get this?
"So EE" is pretty close too. #makesyouthink
The ad campaign is part of this annoying-as-fuck trend of naming people on adverts. See also the Halifax adverts, "That's Good Korma!" (Justeat), etc etc.
(sorry zxcvbnm-, I didn't mean you)
We have First adverts in Sheffield on the back of buses that say "Tracey is reading her book while watching everyone else develop ligament strain in their clutch foot. Tracey's on this bus. Why aren't you?"
One of them even has an image on a man relaxing, hands behind head, referencing the very bus route I get every day. When I see the bus rock up 15 minutes late already full of twat schoolkids, I want to put my foot through the bus doors and send the head of marketing the bill.
on bus shelters and the like. They'll be projecting them onto the floor of platform 4A before you know it.