1. Naming people in adverts. e.g. there's one for Justeat that's like "Mike, you've given up your seat to a woman who looks pregnant*. You're not 100% sure but you think she'd make a great mum. Good one, Mike!** You've earned that takeaway"
This isn't a sexism debate, though I think this ad has been criticised for being sexist. It's about the naming of people in adverts. Stop it. The only exception is that Australian ad imploring men not to wank on public transport.