they're fucking brilliant.
the ad uses plain white background, with simple, small black text. at the top, taking up about 1/6 of the ad, it says. "Visit Germany, if you have the time" and then under that, taking up the rest of the space, is a picture of Michael Ballack (German footballer) in his German football kit with a ball under his arm. brilliant.
vote for this (if you have the time)?