Stupid names for male characters in fiction. Quasi-masculine, pseudo-macho, tempered slightly by an awareness on the author's part that he can't come right out and name his male lead "Max Gristle" or "Brad Stone" or "Tyrell Strong", even if he clearly wants to.
So like in The Walking Dead you get "Rick Grimes," and in Girls, "Ethan Daniels." Cool-sounding names. I've never met an Ethan Daniels and if I did, I'm sure he'd be a fucking cunt. Then in House Of Leaves, it's "Johnny Truant." Masculine names, slightly left-of-centre as a token gesture to reality.
That is all.