Normally, you can understand why hyper-popular things are hyper-popular.
Coca Cola, McDonalds etc. They're not the best, but they're easily likeable.
The biggest mystery of hyper-popularity is Lee Evans. Whenever you get a new job, it's highly likely that the majority of your workmates will find him funny. And when they tell you they've got tickets for him, it's near-impossible to feign congratulations or even jealousy.
And so I set thee a task: Name me a popular comedian LESS amusing than this creature. I bet you'll struggle.