Sorry don't care about the precious types on here so I'll start - the best ever brand of cigarette has to be Marboro Medium - stronger than a 'Light' and less addictive than Marboro Red, which, let's face it, are the 'Daydream Nation' of cigs. The worst I've ever smoked was a brand called 'Start' in Prague that made me feel stoned/2 weeks away from a stroke all in one drag - dead cheap though.
Also, have you noticed that the 'posher' the name of the cig these days, the pikier they are?
I just hope the proles smoke more and more after July. And good on them. Have one for me, johnny no lungs...