Boards
Brendan Behan
Behan was perhaps the most famous Irish writer of his time, and was once hired to write an advertising slogan for Guinness. As part of his payment for this, the company offered him half a dozen kegs of their stout. After a month the company asked Behan what he had come up with; Behan had already managed to drink all of the beer they had given him and produced the slogan "Guinness Makes You Drunk"