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This record is soul music in the same way that Reach by S Club 7 is a Motown pastiche.
This is pleasing though.
Apparently he honed his sound to please the masses and the masses seem to be pleased
Well, yes, it's above Robbie'n'Gary's literal love-in. But when it boils down it's the bloke who sang Crazy with a massively viral song Radio 1 are mad over. This at a time when Spank Rock raps on cosy prime-time shows and nobody bats an eyelid (largely because the director's still focused on Ronson behind him, but even so)
But the song is kinda flat and boring compared to his other stuff.
It's success is no surprise at all- it's a bit ersatz in the production area, and clearly a pastiche, but the song is so good, i find it very easy to forgive those things..
she was a bit of a bellend
that goes without saying