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that it reminds me, delete him now. Silly shadow.
Just stating his case and letting his people know that he DOES care and that he appreciates what he has:
"THANKS for your support, which matters IMMENSELY in my ability to retain music as my primary endeavor... I always used to wonder, “does this artist or group really care about whether I buy their stuff or not? Do they care that I go to their show?” YES, WE CARE!!!!! Now, more than ever). Most think that I should stop whining, grow up and embrace the Internet, become more active, tweet more, hype more, give more stuff away, etc, etc. Honestly, I’ve tried…and will keep trying. But the bottom line is that not every paradigm or system is right for everyone. We’ve all been told for years that the Internet is our Savior; it’s cool, youthful, hip, the solution to every problem, and if you aren’t joining a new networking site on a weekly basis, you’re a social pariah. Sorry… I just don’t feel that way."
That paragraph sums up the article pretty well.
Is he saying he'd rather sell one of his albums for $10 to a billionaire than give it to someone on the breadline for free? Because the billionaire clearly cares more about his music.
DJ Shadow - from what little I've read from him - seems to struggle to differentiate the music from the artist. The last (and I'm pretty sure the only other) of his rants I read was directed towards people who weren't happy with the way his work subsequent to Endtroducing has compared to his debut. He said something like "These people have to ask themselves - are they fans of Endtroducing or are they fans of DJ Shadow?" Now to me, that's asinine. To say a person is a fan of an artist is surely just to say that they're a fan of a lot of their work. If you want people to be fans of DJ Shadow and not just Endtroducing, you produce better albums. DJ Shadow the person, for the most part, is irrelevant to people.
Perhaps the link I'm making here is tenuous, and maybe I wouldn't have even considered it if I didn't already have such a preconception of the guy, but I think one thing that comes out of this most recent piece is his opinion that, if you don't care about DJ Shadow, you don't care about the music. If you're not putting money in his pocket, you don't care about what he's doing. Of course, if you consider that he needs money to keep on working, there's a sense in which that could be true, but I think he's conflating the two concerns in a more fundamental way. If he thinks he's owed for his work by anyone who experiences it, that's absolutely fair enough. I have no qualms with that at all. But he's implying here that his records necessarily mean more to a person who's paid $10 a piece for them than somebody who hasn't, and that's ridiculous.
Also: I'm tired and I could have just extracted something which isn't there at all.
"To say a person is a fan of an artist is surely just to say that they're a fan of a lot of their work. if you want people to be fans of DJ Shadow and not just Endtroducing, you produce better albums."
I think more people would say I am a DJ Shadow fan than I am an Entroducing fan, but thats an assumption.
"If you're not putting money in his pocket, you don't care about what he's doing."
I didnt get that from his post at all.
I havent read past posts by him so I cant really comment on whats been said before.
In general though, I think you may have "extracted something which isn't there at all."
with illegal file sharing, the artist in question cannot effectively earn a income sustainable enough to continue producing music as the return of money to the artist through record sales (compared to pre-internet years) has diminished significantly. That being the case, as it is nowadays, makes me often question the point of people putting effort into being in a band or making music as they won't be able to generate enough income to sustain the upkeep of touring, recording, and living costs. It seems that most of the money to be made now is in live performance/licensing... Shadow is perhaps nostalgically yearning for a return to people buying physical formats of music (he is a massive collector of vinyl, and of course physical formats have both aesthetic and materialistic value) but I do think he overlooks the fact that if someone has downloaded a track or album for free that in most cases, if they really like it, the consumer will go out and buy a physical purchase of the material. This of course isn't the always the case as most people illegally downloading are either skint (hi students!) or download because:
a) They aren't prepared to purchase it due to reasons I can only assume being that they don't either see the music as having the value that the market price suggests, or they are unable to obtain it in a physical format.
b) The downloader has limited living space/they're shameless theiving twats!
As we all know the rise of internet file-sharing has for the most part devalued music and some people even go as far to assert that it should be free alltogether, but if you're an artist or band who's been producing music for 20 years or 2 months it's plain to see what a state the industry is in. I'm suprised more haven't just become dissilusioned and fucked it all off for a 9-5 job... This will probably begin to happen, and as a result the machine of the music industry itself will continue to churn out regurgitated and formulaic pap with all the artistic merit and involved passion of a frozen dinner or whatever disposable consumer item you wish to insert here_______.
I'm sure we will begin to find that (the brave or naive) bands and artists who put passion into what they do without the exterior suggestion of label-prodded producers and A&R men will struggle for their art both financially and existentially. Because after all, how the fuck are you supposed to earn your crust when at least 80% of what you could be earning through sales disappears into thin air and though optical cables?
endtroducing is still one of my favourite memories of an album for growing up, being educated in a style of music i had no idea about. my dad took me to see radiohead in manchester in 97 and shadow was supporting, i was 12 and remembered hating it!then a few months later someone showed me midnight in a perfect world, i couldnt understand it was the same artist?!?but yeah endtroducing is special. i dont really like what hes done since and cant quite understand it!that last album, fuck!what a pile of shit in my opinion.maybe the same things guna happen, some time down the line someone will show me a track of the album and i'll be "whos this?!this is amazing!"though i cant see it happening
More or less without exception, new thread methinks!
Why Hip-Hop Sucks in '10: "It's the lack of money"