Can this even be described as a song? Sure he says some stuff for three minutes whilst some sounds occur, but it doesn't even come close to being artistic or entertaining.
When I listen to it all I hear is a boardroom of suits throwing out adjectives about what the 'Robbie-brand' means in 2009. On the basis of this the answer is very little. Pop has moved on Robbie, fuck the fuck off and stop making 'music'