It’s so tempting to open with it that it can’t be ignored: this review as good as writes itself with a title like that. There. Done. Over. And?

The Little Ones’ latest summery-pop single is, as in keeping with past releases, the sort of song that flutters away prettily in the background without ever reaching out, grabbing its audience by the collar and demanding to be taken more seriously. It’s pleasant pop, hardly worthy of a ‘soaring’ classification but hardly a damp squib either; a little ray of sunshine when the British weather is nearing its worst.

Ordinary, then? In a way – certainly with my senses clogged with cold this morning I’m in no mood to fence-sit, as my balance would almost certainly fail me, but if ‘Ordinary Song’ is the most average offering from The Little Ones’ forthcoming Morning Tide LP, they’ve a proper treat in store for purebred indie-pop fans come its release.