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Has Pitchfork changed, or have we?
A few years ago Pitchfork did an April Fool edition where they claimed to have been taken over by a major conglomerate and alongside fake news stories got its then main writers to tackle very mainstream new releases in the P4K style. One of those reviewed was Kylie's Fever.
Today: http://www.pitchforkmedia.com/article/record_review/47346-x