Quite curious about fashion industries now looking at bloggers or general social media presence as a criteria for selecting models. I suppose it could lead to positively impact the kind of models that are being selected by showing agencies that models that deviate from 'the norm' can still capture an audience, Georgina Horne being a great example of that, but I also wonder if it could be yet another hoop for aspiring models to jump through. I'm not going to pretend like I know anything about the industry though.

http://www.channel4.com/programmes/plus-sized-wars/episode-guide

Anyone else watch it?