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The most recongnisable advertising strapline ever...

the_bread_museum [Edit] [Delete] 17:17, 16 September '13

"Maybe she's born with it..."

http://www.marketingweek.co.uk/news/maybellines-maybe-shes-born-with-it-strapline-most-recognisable/4007930.article

Finger Lickin' Good
Just Do It
Taste is King

also highly recognisable.