''I can speak for an artist who gets a lot of traffic, which is OK Go. And I would say that ‘trickle’ is the operative word, in terms of the revenue we receive from places like YouTube and VEVO. The YouTube revenue is so small based on how many streams we’ve done that I would say that it’s not a business model, it’s like finding change on the street''

http://www.thecmuwebsite.com/article/mega-youtube-views-are-not-lucrative-say-ok-go/