Not only is it named after the worst track on one of the best albums ever, but coca cola's red bull competitor (same strength, under half price) has some of the best graphic design in history:
http://www.relentlessenergy.com/
check it out and tell me you dont want to buy a can just to "ironically" display it on your bookcase. it looks like a converge album in tin form.

text from the can:

"Even genius has to pay its dues.
It's Goodbye to the shortcuts, hello to the grind.
Nobody ever said it would be an easy ride.
So, push more, risk more, feel more.
How much is just a question of courage.
A Matter Of Heart"

also: it tastes like utter filth
as a result no one has bought it.
as a result its MEGAcheap in sainsbury's at the moment.

students: take note