Mexican Institute of Sound (MIS; or Instituto Mexicano Del Sonido in Spanish) is an electronic music project created by Mexico City-based DJ and producer Camilo Lara. By day, Lara is the president of EMI Mexico and at night he is mastermind of M.I.S. Along with groups like Nortec Collective and Kinky, M.I.S. is part of a growing Mexican electronica movement, encouraging fusions of folk and more traditional music with modern sounds. Songs from M.I.S. releases have been featured in ABC’s “Ugly Betty”, Showtime’s “Californication”, New Line Cinema’s “Pride & Glory”, a Dos Equis national advertising campaign and the EA Games “FIFA 2008” video game, which features El Microfono.